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Mobile Application Testing - Behind the Curtains, Part 2

This is Part 2 in a series on the strategies, methodologies, tactics and processes involved with automated mobile application testing.  This is a very important topic and discussion as companies are finding that the UX of a mobile application directly impacts if it gets used, mobile commerce and brand perception.  Enjoy!

Watch Part 1 here - http://mobileenterprisestrategies.blogspot.com/2014/09/mobile-application-testing-behind.html

Video Link: http://youtu.be/vjGxJy1-0g4?list=UUGizQCw2Zbs3eTLwp7icoqw

"Why Apps Fail" Report:
http://info.perfectomobile.com/wpr-why-apps-fail.html?utm_source=mes&utm_sfdcid=701D0000000zR1C

Sept 30. Webinar - 5-Star Wars: 3 Mobile Testing Strategies to Ensure a 5-Star App and Prevent “Users From Striking Back!”
http://info.perfectomobile.com/2014-09-30-5Star-Wars-Registration.html?utm_source=mes&utm_sfdcid=701D0000000zPte


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Kevin Benedict
Writer, Speaker, Senior Analyst
Digital Transformation, EBA, Center for the Future of Work Cognizant
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Learn about mobile strategies at MobileEnterpriseStrategies.com
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Recommended Strategy Book Code Halos
Recommended iPad App Code Halos for iPads

***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and digital transformation analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

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Kevin Benedict serves as the Senior Vice President, Solutions Strategy, at Regalix, a Silicon Valley based company, focused on bringing the best strategies, digital technologies, processes and people together to deliver improved customer experiences, journeys and success through the combination of intelligent solutions, analytics, automation and services. He is a popular writer, speaker and futurist, and in the past 8 years he has taught workshops for large enterprises and government agencies in 18 different countries. He has over 32 years of experience working with strategic enterprise IT solutions and business processes, and he is also a veteran executive working with both solution and services companies. He has written dozens of technology and strategy reports, over a thousand articles, interviewed hundreds of technology experts, and produced videos on the future of digital technologies and their impact on industries.