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State of Enterprise Mobility 2013 Survey Results | Part 1

MobileEnterpriseStrategies.com

I am working on the "State of Enterprise Mobility 2013" survey report this week and wanted to share some of the interesting results.  Here is the first question, "How important is B2E (business-to-employee) mobility to your company's success?"  Here are the answers:

  • End users - 30% stated it has a large to critical impact
  • Analysts -  69% stated it has a large to critical impact
  • Consultants - 40% stated is has a large to critical impact
  • Mobility Vendors - 51% stated it has a large to critical impact
  • Software/ERP Vendors - 46% stated is has a large to critical impact

Here is the second question, "How important is B2C (business-to-consumer) mobile apps to your company's success?"  Here are the answers:

  • End users - 40% stated it has a large to critical impact
  • Analysts - 23% stated it has a large to critical impact
  • Consultants - 33% stated it has a large to critical impact
  • Mobility Vendors - 35% stated it has a large to critical impact
  • Software/ERP Vendors - 29% stated it has a large to critical impact

It is very interesting that "end-users" value B2E less than the rest of the market, but value B2C more than the rest of the market participants.

It is also interesting that "analysts" place a much higher value on B2E mobility than the rest of the market participants, but value B2C less than the rest.

What are your interpretations of this data?

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Kevin Benedict, Head Analyst for Social, Mobile, Analytics and Cloud (SMAC) Cognizant

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Learn about mobile strategies at MobileEnterpriseStrategies.com Follow me on Twitter @krbenedict Join the Linkedin Group Strategic Enterprise Mobility ***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

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Kevin Benedict serves as the Senior Vice President, Solutions Strategy, at Regalix, a Silicon Valley based company, focused on bringing the best strategies, digital technologies, processes and people together to deliver improved customer experiences, journeys and success through the combination of intelligent solutions, analytics, automation and services. He is a popular writer, speaker and futurist, and in the past 8 years he has taught workshops for large enterprises and government agencies in 18 different countries. He has over 32 years of experience working with strategic enterprise IT solutions and business processes, and he is also a veteran executive working with both solution and services companies. He has written dozens of technology and strategy reports, over a thousand articles, interviewed hundreds of technology experts, and produced videos on the future of digital technologies and their impact on industries.