How Do Mobile Experts Use Mobility and What Does it Mean for Retailers?
One hundred percent of mobile experts in our recent survey of 108 mobile
experts purchase products online. Ninety percent have purchased products
and services using mobile devices, but only 13% use mobile devices
exclusively for purchasing products. Forty-five percent typically use only
desktops/laptops, and 40% use both equally. These are some of the findings
from the survey we conducted in May of 2015.
How often do mobile experts purchase products and services using their mobile
devices? Only 1% purchase products using mobile devices daily, 30% weekly,
43% monthly and 20% once every three months.
Wow! I am a one-percenter!!! I use my Starbuck's app and Apple Pay often
multiple times in a day.
In another recent survey of 5,000 people in North America that I was involved
in titled Cognizant's ... (more)
In the early 1990s major retailers began investing in data analytics to
better manage their stores and warehouses by analyzing individual store
sales. This insight gave them a perspective on the needs of the local
Retailers soon advanced in their use of analytics and added external factors
for consideration and planning like demographics, weather, geography, local
events and competitor's promotions and campaigns.
When customer loyalty programs tied to POS (point of sale) systems were
implemented, retailers were able to start understanding individual customers
through the... (more)
Digital Transformation is the process of updating your business and IT
infrastructure to align with today's and tomorrow's consumers. If your
customers are adopting technologies and changing their path-to-purchase
journeys at a pace that is faster than you can deliver, then you are opening
up an opportunity gap for a more nimble competitor.
Do your internal sales and executive strategy sessions begin with these
Where are our customers to be found? What technologies are our customers
using? How are our customers' path-to-purchase journeys' changing? Are we
meeting o... (more)
Defining Web 3.0 and Developing the Fastest Enterprise Mobility Apps
I value a strong opinion. Especially when the opinionated is an expert and
willing to stand up and place a flag in the sand. In this article, my
ambitious friend, programming guru, gamer, colleague, bona fide geek and
mobility expert Peter Rogers shares his opinions on the meaning of Web 3.0
and how it will impact mobile application development and the enterprise.
While he is English and prone to use words like whilst, that should not be
held against him.
I have two ambitions in life: to be the first person t... (more)
Today I had the privilege of interviewing two robotics and process automation
experts. I learned there are many different kinds of robots including the
humanoid types we see in movies, and robots made entirely out of software.
In this interview we discuss Rob Brown's recent white paper titled Robots
and I, the different forms of robots, and then dig deep into how software
robots are transforming many industries today with expert Matt Smith.
Video Link: https://youtu.be/qOPFD3vshec
Writer, Speaker, Senior Ana... (more)